Google Introduces its "+1" Button

Google just announced that it will introduce it’s “+1” button for Google Search and websites. Very similar to Facebook’s, “Like” button, Google’s +1 button will allow Google users to recommend online content. The key differentiator here is that the +1 button will affect the rankings of content within Google search results. They claim that the new button will allow the search to become a more social experience, allowing users to chime in on the relevance of web content. Below is a video by Google that shows the functionality of Google’s new button.