Shout Out: Jessica Scheider

If you’re looking for some inspiration to work out, get outside, or be more active, check out my friend Jessica’s blog See Jess Run. She keeps a journal of her workouts, meals, etc. Reading her articles keep me from becoming lazy. I was fortunate to have the opportunity to run and train beside Jessica. She’s always been an inspiration. Keep up the good work “Ms. SCAC!”

Here’s an example of a post she puts up:

You know, if it’s going to be 94% humidity, it might as well go for the gold and be 100%.  It’s not like my sweat is evaporating anyway.  I could not believe how sweaty I was after I stopped.

Weather aside, I actually had a very good run this morning on National Running Day.  There were quite a few people out this morning and I wonder if they were celebrating too.  I had a tragically slow first mile because I didn’t powerwalk to warm-up beforehand and I didn’t have any fast mile splits, but overall I felt good.  Also, I made it a “long run” day.  8 miles this week, maybe 9 next week or two weeks from now.  As long as I continue to feel good, I will add a mile every 1-2 weeks. 

Lately I’ve been working out twice a day.  Granted, sometimes the second “workout” is walking two miles on the treadmill while reading a magazine, so that probably doesn’t count.  Still, it’s not like I’m trying to exercise twice a day, it’s just happening because so many of my clients are out on vacation, etc.  I have big gaps at work that need to be filled.  I think tonight I will do Pilates.  On one hand, I love that being “bored at work” means I get more exercise.  On the other hand, I don’t get paid unless I’m training clients.

For more, check out her blog here.

Michael Dyson on Leadership

If we delude ourselves into believing that our leaders, even our heroes, have not at times fallen, we deny ourselves the powerful lessons of their struggle for moral maturity. - Michael Dyson

Social Media For The Job Hunter 101 - Day 4: Final Tips

Introduction

 

At this point you have a basic command of the social media tools and how to use them to locate and find a job. Most of the material covered over the past couple of days will be relevant long after you find a job or make that career change. By maintaining a blog, increasing the power of your network, and becoming an expert in your field, you will increase the value of your personal brand. You’ll find that opportunities will begin to look for you, you’ll be able to demand more money, and you will have better control over your career. At this point, I would like to leave you with a few more tips that have worked for me. Hopefully they will work for you…

 

Personal Branding Kit

 

As I’ve mentioned before, and I’m sure you already know, the job market is extremely competitive right now. In order to receive any attention you must stand out. A year ago I applied to work for a local marketing firm. I don’t have a marketing degree, had little to no experience in marketing or advertising (as a profession), there was no position open at the company, and my experience up until then had been in finance. However, my passion is using marketing strategy to make positive changes, and I wouldn’t settle for a job where I wouldn’t be happy. This is what I did to stand out among the competition:

  • Found the name of the president of the company
  • Researched both the firm and the top personnel
  • Tailored my résumé to match the company mission and objectives
  • Asked a graphic designer friend to professionally layout my résumé
  • Included a list of references
  • Wrote a custom cover letter and addressed it to the president (including examples of how I could add value)
  • Printed copies of previous writing samples and case studies
  • Created a CD with a PDF portfolio including résumé, cover letter, writing samples, references, and a link to my website
  • Packaged everything in a FedEx package and shipped it overnight addressed to the president

My friends thought I was crazy for paying for overnight shipping for a set of documents that was going to travel fifteen or so miles. However, I shipped the materials Tuesday evening and received a call to schedule an interview Wednesday morning. That’s where I’m working today.

 

The Interview

 

My only advice for the interview is to be yourself. Some questions might be difficult to answer. However, if you go into the interview with a clear understanding of yourself, the company, and the position, you shouldn’t have any problem answering anything they ask. Please check out the company website and do some research on the industry before you go to the interview. If you can express that you have thorough knowledge of the industry and the company’s unique position within the industry, you’ll stand out. The main things the interviewer wants to know are that you are competent to do the job and the right fit for the company. Just in case you want some practice, here are some questions that might be thrown your way:

  • How would you describe yourself?
  • What do you know about his organization?
  • Where do you see yourself in ten years? Twenty years?
  • Why did you choose this organization?
  • What are your biggest strengths and weaknesses?
  • Why should we hire you over anybody else?
  • How would a close friend describe you?
  • Describe a situation where you found it difficult to work with somebody. How did you handle the situation? Looking back, would you have done differently?
  • Do you think we would get along? Why?
  • If you were an animal, what animal would you be? (Seriously, I was asked this question)

 

Final words on LinkedIn

 

I forgot to mention in yesterday’s post that one major strength of LinkedIn is the ability to provide and receive professional recommendations. It’s a good idea to ask people with whom you’ve had positive work experience to write a recommendation for you. Also, you should return the favor. Endorsements go a long way when a recruiter is checking out your profile. It shows that you have made a positive impact in your past and are likely to do so in your future, brining value to the company. Also, other people will highlight specific traits about you they observed that you might not be aware you had.

 

Stay relevant, but have a life

 

Stay relevant by staying at the top of your game. Take refresher courses, read books that cover current trends, subscribe to magazines, follow blogs that cover your topic, talk to others who know about your industry, write papers, analyze stuff - do whatever you have to do to stay at the cutting edge. I read at least three books per month, subscribe to a couple magazines, and stay up on trade publications. Not everything I read is related to marketing or entrepreneurship. I like to break it up and read for fun too. But you also need to make time for yourself to do things you enjoy outside of work. If you can adapt to changes, you have staying power. Respect comes with expertise, but remain approachable. Things change all the time. Embrace it and be ready for it. 

 

Be of service to those in your network

 

If you help somebody accomplish their goals, they are much more likely to help you accomplish yours. You don’t have to keep score. That’s not what it’s about. But if you are truly an asset to somebody, they will want to see you succeed. If they don’t want you to succeed, it might be time to reevaluate your network. Be open if somebody has a suggestion for you. They might be trying to make you better. Ask your network what you can do for them, but don’t overextend yourself. I keep a copy of my closest friends’ résumés in case I come across an opportunity in which they might have interest. Those same people help me out when I need it. Friends, colleagues, and potential employers want to be around people who bring them value. Be added value and you make yourself irreplaceable.

 

Conclusion

 

That’s all I have for you today. I honestly hope that using social media tools effectively will help you land that job you want, allow you to change or explore careers, or reach whatever goals you have at this point. If you have any success stories, please feel free to share. If you don’t, let me know what worked and what didn’t. How can we make this more useful to you? What other topics would you like to know about? Tomorrow we’ll finish up this 101 with an interview from a career counselor who will provide job searching insights outside my scope of knowledge. Again, if you found value here, please subscribe to the RSS feed, share with friends, StumbleUpon it, Digg it, or whatever you need to do. For additional reading on social media and personal branding I recommend the following books:

Me 2.0, Dan Schawbel. 2009

Social Media 101, Chris Brogan. 2010

Job Hunting Series

Oh Wait, There Are Other Types of Immigration?

 

This is a repost of an article I wrote for Red, Brown and Blue.

The latest discussion on immigration has largely focused on the illegal immigration of people crossing over into the United States from Mexico. After taking a backseat into issues regarding our financial crisis, healthcare reform, and political tactics, the passing of immigration law SB1070 in Arizona has rekindled the discussion on immigration and our need to find an effective and just solution. Supporters of the law believe that the law will discourage illegal immigrants from entering the state. Critics believe that the new law will encourage discriminatory actions and encourage racial profiling. I will not focus on the new law enacted in Arizona, but rather take a broader perspective of how immigration affects the United States in a global economy.

Immigration is absolutely critical to the survival of the U.S. economy. The majority of our workplace is comprised of two important groups: immigrants and baby boomers. An article published in the Washington Post states that although immigrants account for 12.5 percent of the population, they make up 15 percent of the workplace. This overrepresentation occurs because immigrants and their children account for 58 percent of the U.S. population growth since 1980. With infertility a concern and the baby boomers reaching retirement age, we stand to have a void in the workplace that we simply cannot fill with native-born Americans. Not only will there be more jobs than people to fill them, but as baby boomers exit the workforce, they will take with them years of experience, knowledge, business relationships and expertise that cannot be easily archived.

This situation poses some very serious questions: How are we to continue progressing at the same level we have experienced over the past sixty years? How do we define progress? How do we pass down the information that cannot be stored outside the minds of our experts? With other countries making tremendous economic gains (I’m looking at India and China), how do we remain a leader, or even a competitor, in an ever increasingly global and competitive marketplace? These questions and several others will require complicated answers, and we need those answers now. How we answer them will help define the course for our future. The United States has historically been a highly desirable place for foreign students to study abroad and we have attracted many of the top intellectuals from all over the planet. Over the past few years we have lost considerable ground to the United Kingdom, Spain, Sweden, Singapore, and China, who have all implemented strategies to make them more attractive to prospective students and professionals. As other destinations become more alluring we stand to lose the rate of innovation that has fueled our development. Madeleine Albright, Peter Jennings, Ted Koppel and Albert Einstein are just a few of the notable immigrants who helped shape the United States.

This country was “founded” on immigration. Today, the immigration of Mexican people is the focal point of the media. Although Mexicans do make up the largest number of illegal immigrants in the United States, they also make up the largest number of legal immigrants. According to the 2009 Annual Flow Report, published by the U.S. Department of Homeland Security the total amount of legal permanent resident flow into the United States was 1,130,818. Of this number, Mexican immigrants accounted for only 14.6 percent, or 164,000 people. This number is down from 189,989 or 17.2% in 2008. A large number of immigrants are migrating from China, the Philippines, India, Dominican Republic, Cuba, Vietnam Columbia, and South Korea. The top destinations within the U.S. were California, New York, Florida, Texas and New Jersey respectively. Sure Texas and California share a border with Mexico, but who was the last person you knew who walked from Mexico to New York? Immigration is a big deal that needs an appropriate solution, but illegal immigration from Mexico is only part of what should be a larger debate.

The opinions expressed in this commentary are solely those of Michael Maine.

Michael Maine is dedicated to global communication, collaboration, and cooperation. Originally planning on utilizing his problem solving and strategic strengths in the corporate sector, his eyes were opened and life changed after taking his first Sociology class at Southwestern University, where he graduated with a bachelor in Business and minors in both Sociology and Communications.

Any comments?